Erlend works with strategies and measures that make experience-based tourism greener.
Erlend is a trained social anthropologist and puts people at the center of product and service development. In addition to starting and selling his own services, Erlend participates in several development projects related to green mobility. Since 2016, Erlend has advised destinations and national parks in the work of creating sustainable visitor strategies.
For the last 10 years he has started the services TurApp, Applaus and Outtt. The Outtt experience platform was sold to Outdooractive in 2020, a global service for hiking and outdoor experiences.
Erlend has extensive experience in tailoring messages and services to reach the right target group with the right message at the right time.