Sustainable tourism, hospitality and economic development expert

Helene is an expert advisor and speaker on sustainable tourism, hospitality, and economic development. She has over 20 years of international experience gained across the private, public, and third sectors. Her extensive knowledge and skills cover a broad spectrum of key issues ranging from tourism strategy formulation to sustainable destination planning and from assessment of financial viability to enhancing destination competitiveness. Her book Overtourism: the role of effective destination management was published by Business Experts Press in April 2021.

Field of expertise:
Tourism and market insights
Sustainability and responsible tourism
Destination development
Product and concept development
Strategy and business development
Technology and innovation
Architecture and engineering
Sales and marketing
Investments and funding
Branding, design and storytelling
Type of service:
Speech, lecture, workshop, course
Mentoring and coaching
Consulting and project management
Design and creative work
Industry experience
Relevant higher education
Certified in the field
University lecturer/professor or similar
Traveloper type:
Tourism professional