Digital & Video Marketing

Headed by Chris Corbet, a veteran in the digital space, Kangela is a digital marketing & content creation specialist geared for the mobile age. I'm well versed with Google Ads, social media marketing & management, organic SEO, creative design and website development & usability. And, with a strong focus on video, I can help with the setup, management and optimisation of YouTube, Facebook & Instagram channels.

Did you know that YouTube is the 2nd largest search engine after Google? Where 30 million users watch 5 billion videos every day! And, 80% of 18-49 year-olds watch YouTube at least once a month, a figure that's grown by 60% for the past 2 years. When factoring in Facebook and Instagram video, it's now imperative for businesses operating online to have a video strategy, or be left behind.

Research shows that including a video on a landing page can increase conversion rates by over 80%. And, with between 60% and 70% of users, particularly in the travel, technology and lifestyle spaces, using a mobile device, a mobile focused approach to both website usability and video content is essential. Being mobile "friendly" isn't enough, you need to be thinking MOBILE FIRST.

Based in South Africa, and in the future Mauritius, I bring a personal, mobile focused & creative approach to using video to promote your brand. You won't find me in a city centre office, with massive overheads, but it's not a one-man show. Working remotely with a global network of experts I can handle projects of any size, efficiently and at a lower cost.

Field of expertise:
Tourism and market insights
Sustainability and responsible tourism
Destination development
Product and concept development
Strategy and business development
Technology and innovation
Architecture and engineering
Sales and marketing
Investments and funding
Branding, design and storytelling
Type of service:
Speech, lecture, workshop, course
Mentoring and coaching
Consulting and project management
Design and creative work
Industry experience
Relevant higher education
Certified in the field
University lecturer/professor or similar
Traveloper type:
Tourism professional