What we do
We work on regional destination development, in the tourism and economic development
environments. We provide our clients with unbiased, frank advice and strategic choices
designed to protect or establish long-term sustainability of businesses and destinations. We
focus on three key areas of the tourism environment:
1. Diagnosis and planning
2. Product development
3. Feasibility assessments
Core strengths
Our core strength is in developing innovative product that reflects specific target market needs to strengthen the competitive advantage of a destination or business. We are really strong in this because our team is totally capable of being creative and analytical at the same time – we generate innovative experiences and can test and verify their strength. We specifically:
1. Understand how to identify unmet market needs;
2. Are skilled in shaping differentiated product; and
3. Understand development and operational risk.
We have concentrated this specialisation through ecotourism, cultural tourism and food and
wine sectors. We are not ex bureaucrats – we have been directly responsible for funding, developing and operating tourism businesses. So we practice what we preach.